promotional campaign and Social media posts
CRE Awards Campaign 2021
CRE Awards is the annual professional award in the field of commercial real estate. Established in 2003, CRE Awards is one of the most significant events in the commercial real estate industry.
In 2021, the main concept of the CBRE Russia promotional campaign was to accentuate the main brand palette as a 'green light'. The main advertising campaign slogans were: Follow the Green, Push the Green and Bet on Green. Following key visuals were developed to create consistency across different promotional materials and encourage the voting process.